Design Thinking
Iterating and Improving
As major features were incorporated into mobile application releases, the user interface had to evolve in order to deliver the optimal user experience. We also ensured patients had an intuitive shopping cart experience by separating over-the-counter products and prescriptions into different screens in the app. Over-the-counter products were designed with traditional eCommerce “add to cart” buttons to allow users to purchase multiple quantities, whereas refills retained their “checkbox” interface to only allow one of each script per order.